Working for Adio responsibilities included conception and delivery of ad campaigns for catalogs and advertisements as well as logo and branding for the launch of online video blog, AdioVisual.com. Key projects included the design of POP and other marketing goods, logo and marketing packages for the launch of new Shaun White shoe, and SMU colorways of shoes. In this position I also worked with the product group and was able to gain exposure to the different processes involved in the construction and design of a shoe, from picking thread colors to sole designs.
